The Challenges: For boomers, especially elderly people, it will be hard for them to learn new tools, especially related to social media. We all live for our businesses each day, but staying educated on the world around us helps shape what happens in our own line of work.
The solution: If you have a wide enough budget for marketing, you can also employ agencies such as ours to assist you in formulating marketing strategies, handle social media platforms, as well as designing posters and ads. Moreover, self-learning is also important too. Trends keep on changing. For example, the younger generations might prefer Instagram, WhatsApp, Facebook or Tik Tok and so on. Hence, you need some exposure to online platforms because social media can give you the news you need in 140 characters or less, but can help you stay educated. Other than that, people will be more aware of your brand or product.
> If any tasks do not absolutely have to be completed by you, give them
> Always ask yourself: “Is what I’m doing right now the absolute best use of my time?”